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De-code Your Sales Process

Updated: Aug 6, 2022

XSELLeration is about defining and executing t

he real, actual steps needed to successfully close a sale. Use to de-code your most effective one-on-one sales process. Create a sales process with xSELLeration that increases revenues and empowers your sales team. Use AI to de-code the personal values and personality traits of individual prospects and discover the best approach.

In today’s world, companies are looking for ways to improve their bottom line and increase their revenues. There is no doubt that having a strong sales team is necessary for any company that wants to grow. However, having a good sales t

eam is not enough — companies must have an effective sales process in place as well.

Companies rely too much today on ‘high level’ sales and marketing methods and technologies e.g., SEO, advertising, emails etc. to fill the funnel while more attention the actual selling process and practices is what is really needed.

Teaching sales representatives the step-by-step sales process is one of the most important aspects of any business because it defines how your products or s

ervices are being sold. Companies can now de-code their sales processes based on what works best.

But what exactly is meant by sales process? A sales process is the series of steps or activities that take place over time between two parties: the buyer and seller. In other words, it’s an organized way of selling something! And, an organized way of buying.

One of the biggest challenges facing businesses today is how to create an effective sales process. How can we make sure our teams are following it? What happens if they don’t follow it?


xSELLERATION is a new way to capture and utilize your prospect's personality, values, and emotions in order to increase sales success and create the ‘ownership transfer’ that converts a prospect into a buyer. Our proprietary software analyzes from just a single photo the personality traits and values of the targeted prospect. provides a guide for businesses and salespeople to create a sales process that is customized for their product and individual customer.

The method builds on our extensive research into the psychology of buying, where you can identify buying criteria and key prospect personality traits that drive their decision-making. Using xSELLERATION, businesses can identify how well their products or services fit with buyer needs, their desired benefits compare competitively and then target sales actions and modify their solution offering accordingly.

By understanding how each prospect will react to different approaches, sales engineers can craft strategies, practices and processes that resonate with their target audience and increase their chances of converting prospects into paying customers.

To learn more contact Mike Radice at

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